FT Partners Advises GreenSky on its $200,000,000 Capital Raise
Overview of Transaction
- On December 28, 2017, GreenSky Credit filed an SEC Form D stating that it has closed a $200 million capital transaction
- Founded in 2006 and headquartered in Atlanta, GA, GreenSky is a leading provider of point of sale (POS) promotional financing solutions
- With operations throughout North America, GreenSky connects approximately 15 funding partners with more than 17,000 merchants, and services close to $4 billion in origination volume per year
- PIMCO is an American investment management firm with over $1.5 trillion in AUM, with expanding operations in corporate private equity investments in high growth financial services and technology companies
Significance of Transaction
- PIMCO’s investment represents the continued fundamental shift in lending customer acquisition models away from traditional banks and towards specialists like GreenSky, who partner with traditional banks as partners
- This transaction positions GreenSky as a clear leader in Alternative & POS Lending and enables the company to continue to innovate, bring additional products to existing markets, and expand into new markets overall
FT Partners' Role
- FT Partners has served as the exclusive strategic and financial advisor to GreenSky and its board of directors since 2014, advising the Company through numerous equity and debt capital raises and other financial processes
- This transaction further supports FT Partners’ continued success advising prominent companies in the Alternative & POS Lending space and highlights the long-term nature of many of the Firm’s advisory relationships
- FT partners leveraged its deep industry knowledge, extensive experience, and broad scope of relationships to help achieve a favorable outcome for the Company