Overview of Transaction

• On November 5, 2021, Community Brands announced that it signed a definitive agreement for Reverence Capital Partners to make a majority investment in Ministry Brands
• As part of the transaction, Ministry Brands will become a separate standalone company, with material rollover investment from former parent, Community Brands
• Ministry Brands is a leading provider of cloud-based software, payments solutions, services and information platforms for churches, ministries and those they serve
• Serving more than 95,000 faith-based organizations, the Company’s solutions include church management, online giving, financial accounting, digital engagement, background screenings, and more
• Community Brands provides software, services, and payment solutions to power nonprofits, associations, and K-12 schools to engage the people they serve through programs and events; raise funds to enable their mission; and manage their financials and operations
• Reverence Capital Partners is a private investment firm focused on thematic investing in leading global, middle-market Financial Services businesses through control and influence oriented investments

Significance of Transaction

• Reverence Capital Partners will help accelerate Ministry Brands’ growth strategies and strengthen the Company’s ability to further support faith-based organizations as they continue reimagining operations, funding, and community engagement in integrated digital environments

FT Partners' Role

• FT Partners served as financial and strategic advisor to Community Brands
• This transaction highlights FT Partners’ expertise and knowledge in the Integrated Payments and SaaS verticals