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FT Partners Served as Financial Advisor to Banyan on its Sale to Bilt

Overview of Transaction

  • On March 13, 2025, Bilt Rewards (“Bilt”), the leading payments and commerce platform transforming the $2.1 trillion housing payments market, announced its first ever acquisition, purchasing Banyan, the industry-leading platform for item-level transaction intelligence
  • Landmark transaction greatly advancing Bilt’s ability to offer hyper-personalized rewards and automated benefits to transform neighborhood commerce through item-level purchase behavior intelligence
  • Founded in 2019, Banyan’s platform has analyzed more than 20 billion receipts and processed hundreds of billions in spend, unlocking the power of item-level data and strengthening connections between consumer and merchants
  • Based in New York, Bilt Rewards is a payments and commerce network that transforms housing and neighborhood spend into rewards and benefits for its ecosystem, creating seamless experiences between residents and local merchants
  • Post-acquisition, Banyan will continue to operate independently while collaborating closely with Bilt to enhance its ecosystem

Significance of Transaction

  • This strategic acquisition is a perfect fit, building on the companies’ commercial partnership to significantly expand Bilt's ability to create innovative, frictionless experiences that drive neighborhood commerce and deliver unprecedented value to both residents and local merchants
  • Banyan’s ability to implement its technology at scale will grow with the combination of its item-level precision and Bilt’s extensive neighborhood commerce network of 4.5 million+ households and 40k+ merchants, creating real value-added experiences for consumers while delivering measurable results to merchants
  • The acquisition of Banyan marks a big step in furthering Bilt’s vision to integrate deeper analytics into its platform and enhance rewards-driven engagement throughout the ecosystem

FT Partners' Role

  • FT Partners served as exclusive financial and strategic advisor to Banyan on this transaction
  • This transaction highlights FT Partners’ domain expertise in the payments data space, along with its successful track record generating highly favorable outcomes for high-growth FinTech companies